Organizations across sectors around the world face a dual challenge: they must counter increasingly sophisticated and pervasive cyber threats while grappling with constrained budgets and relentless cost-cutting.
The pressures are especially intense in identity security where attack surfaces grow and IT budgets tighten as organizations scale, yet internal and external stakeholders increasingly demand better security and digital experiences. Employees need quick and easy access to business applications, for example, and customers demand seamless omnichannel interactions; both are less tolerant of usernames and passwords.
Getting identity right is difficult, but it is critical in reducing risk and improving customer experience. The addition of every new customer, employee, contractor, and machine identity presents risks – along with opportunities to create business value. Unlike other cyber capabilities, identity security has the power to secure an organization while transforming the way customers interact with the business. This can lead to real revenue impact, build the trust of customers, employees, and other stakeholders, and yield lasting competitive advantages.
To lobby their organizations for the necessary financial and human resources, IT leaders need to understand and explain what will drive the most value—and use those resources wisely. When it comes to identity security, the case for investment is strong.